Founded in 2021, Mode Mischief is a Melbourne-based fashion brand known for their modern take on 90s-inspired silhouettes, playful detailing and timeless femininity. With pop-ups spanning across Sydney, LA and New York, the team were looking to bring their new site in line with their evolving brand identity and elevate the online experience for their growing customer base.

I worked closely with Mode Mischief to translate their vision and feedback into a Shopify re-theme, where we refined the site architecture, layout and design details to better reflect their identity, as well as support a smoother, more intuitive shopping journey. The result is a site that feels distinctly Mode Mischief, built to grow with the brand’s continued momentum.